Shopping Assistant
نویسندگان
چکیده
This paper presents the Shopping Assistant, the prototype of a platform which provides personalized advertisements, ontology based product recommendations and user support to find a (non–web) store selling desired products. The benefits are satisfied consumers, better advertising revenues and fine grained TV usage statistics which enable broadcasters to provide a more user centric program composition.
منابع مشابه
Application of Bayesian Networks to Shopping Assistance
We develop an on-line shopping assistant that can help a e-shopper to select a product from many on-line shops based on the personal preference. The shopping assistant is developed based on value networks which extend Bayesian networks with user preference. On-line shopping of bicycles is used as the application domain.
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